Every aspect of starting a business takes time and energy. Owners expect their investment into the business to reciprocate -- to pay back and prosper. When a competitor uses similar language or imagery, it creates brand confusion, a loss of customers and a loss of...
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intellectual property & trade secrets
What Business Owners Should Know About Cease And Desist Letters
In the course of operating a business in California, situations may arise in which another party tries to use your protected materials without permission. This is not uncommon, especially here in California where so many businesses thrive based on inventions,...
What Is A Trade Secret?
To remain competitive in the marketplace, businesses often need to provide something special to consumers and clients. This might include faster service, a better product or unique solutions. In any of these cases, the information or method that gives your company its...
Can A Company Lose A Trademark?
As a business owner, you protect your most precious brands and assets through copyright and trademark. These legal safeguards are part of the success of some of the world's most well-known products and services. These products can become so well-known that their name...
Three Parties That Can Jeopardize Your Intellectual Property
Staying competitive in the marketplace typically requires business owners to be aggressive in the creation of new ideas, services, and products. However, unless business owners are just as aggressive when it comes to protecting these things, they could find themselves...
Trademark Disputes Can Leave A Bitter Taste
Californians are no strangers to wine. Whether you drink it or not, you know wine is a massive industry that continues to grow. This growth may satiate wine lovers across the U.S. who thirst for more options, but it creates a problem for wineries who are finding it...