Employers know that terminating employment requires a delicate process. Whether an employee resigned, retired or was let go, employers must ensure they continue to uphold the employee’s rights. However, they must also take steps to protect their business as well. One...
intellectual property & trade secrets
E-commerce increasing risks of counterfeiting
Business owners know the importance of monitoring the presence of their brand – and their trademarks – online. It is a critical issue in the business world nowadays, and a topic we have covered before in previous blog posts. Monitoring trademarks and brands may have...
Take steps to minimize insider threats to trade secrets
Insider threats are often some of the most common sources of trade secret misappropriation – and theft. The risk of employee theft gained national attention with the recent lawsuit involving Coca-Cola. It also brought this danger to the forefront of business owners’...
Employers v. employees: Who owns intellectual property?
California business owners worry about protecting their own intellectual property from threats of theft or misappropriation. That is why they take measures to maintain confidentiality throughout the business. However, they should also consider the reverse situation....
What steps should business owners take if trade secrets are leaked?
Even if business owners take steps to secure their trade secrets, it is still common to worry. After all, businesses rely on their trade secrets to keep a competitive edge and achieve success in the business world. And this concern came center stage for business...
Remember: Reverse engineering is not misappropriation
As a business owner, you take great pains to protect your trade secrets. After all, they are essential to your endeavors and competitive success. There are many strategies you can utilize to secure trade secrets and prevent the risk of theft or misappropriation....
New federal law reviews issues in trademark disputes
The critical laws that protect the ever-important trademark have been in place since 1946. These laws are essential to ensure businesses avoid the risks of counterfeit marks and secure their brand in the eyes of the law, as well as those of the consumer. However,...
Trademark infringement v. dilution: Know the difference
There is no way to overstate the importance of a company’s trademark. California business owners know just how critical they are in the business world, which is why they monitor the use of their trademark so closely. That way, they can protect their brand and business...
Reasonable steps to protect trade secrets are essential
We have discussed the potential risks that remote working poses to a company’s trade secrets on this blog before. Business owners are likely aware of these concerns, since many of their workers are using their home internet, and maintaining digital security can be...
What is the “likelihood of confusion?”
How do business owners determine if a competitor has infringed on their trademark? It might seem straightforward if a start-up uses a name too similar to your company’s, or other companies sell products with designs that match your logo too closely. The evidence of...
