Competition plays a significant role in the success of your business. It also promotes innovation, imagination and creativity which you may ultimately transform into protectable intellectual property rights. Your advances, however, may invite competitors to infringe...
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intellectual property & trade secrets
Exit interviews: Important tools to protect trade secrets
Employers know that terminating employment requires a delicate process. Whether an employee resigned, retired or was let go, employers must ensure they continue to uphold the employee’s rights. However, they must also take steps to protect their business as well. One...
E-commerce increasing risks of counterfeiting
Business owners know the importance of monitoring the presence of their brand – and their trademarks – online. It is a critical issue we have covered before in previous blog posts. Monitoring trademarks and brands may have become easier with the help of technology and...
Take steps to minimize insider threats to trade secrets
Insider threats are often some of the most common sources of trade secret misappropriation – and theft. The risk of employee theft gained national attention with the recent lawsuit involving Coca-Cola. It also brought this danger to the forefront of business owners’...
Employers v. employees: Who owns intellectual property?
California business owners worry about protecting their own intellectual property from threats of theft or misappropriation. That is why they take measures to maintain confidentiality throughout the business. However, they should also consider the reverse situation....
What steps should business owners take if trade secrets are misappropriated?
Even if business owners take steps to secure their trade secrets, it is still not uncommon for them to be misappropriated by either an existing competitor or perhaps by a former employee who wants to start his or her own competing business. Because maintaining the...
Remember: Reverse engineering is not misappropriation
As a business owner, you take great pains to protect your trade secrets. After all, they are essential to your endeavors and competitive success. There are many strategies you can utilize to secure trade secrets and prevent the risk of theft or misappropriation....
New federal law reviews issues in trademark disputes
The critical laws that protect the ever-important trademark have been in place since 1946. These laws are essential to ensure businesses avoid the risks of counterfeit marks and secure their brand. Business owners must be aware of the recent additions to sustain and...
Trademark infringement v. dilution: Know the difference
There is no way to overstate the importance of a company’s trademark, which is why it is so important that California business owners closely monitor the use of their trademark. By being on top of a possible infringement, they can protect their brand and business...
Reasonable steps to protect trade secrets are essential
We have discussed the potential risks that remote working poses to a company’s trade secrets on this blog before. Business owners are likely aware of these concerns, since many of their workers are using their home internet, and maintaining digital security can be...
