The critical laws that protect the ever-important trademark have been in place since 1946. These laws are essential to ensure businesses avoid the risks of counterfeit marks and secure their brand. Business owners must be aware of the recent additions to sustain and improve these protections. AMENDMENTS REINFORCE TRADEMARK PROTECTIONS At the end of 2020, […]

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There is no way to overstate the importance of a company’s trademark, which is why it is so important that California business owners closely monitor the use of their trademark. By being on top of a possible infringement, they can protect their brand and business proactively against threats to their trademark. When a company’s trademark […]

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We have discussed the potential risks that remote working poses to a company’s trade secrets on this blog before. Business owners are likely aware of these concerns, since many of their workers are using their home internet, and maintaining digital security can be complex outside the company’s physical boundaries. However, it bears repeating that business […]

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How do business owners determine if a competitor has infringed on their trademark? It might seem straightforward if a start-up uses a name too similar to your company’s, or other companies sell products with designs that match your logo too closely. The evidence of infringement might be clear, but there is one more factor that […]

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While the brick-and-mortar shop remains strong, there is no doubt that online commerce has become a fierce competitor in the business world, particularly in light of the past two years of Covid-19. For example, sales in e-commerce rose by 16% between 2016 and 2017 alone. The more consumers take to their computers to shop, the more businesses […]

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Business partners do not always see eye to eye. Sometimes these differences have simple solutions; they might even help partners to grow and develop their business. However, there are some disagreements that can strain the partnership – and jeopardize the business. Disagreements over expenses, draws, operations or intellectual property can quickly lead to legal issues […]

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As a result of the pandemic, many California businesses have transitioned their employees to work remotely. Some physical workplaces have since opened up, but many more are maintaining a remote work policy for the foreseeable future. For many businesses, the ability of their employees to work from home has been very helpful during this time. […]

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Trade secrets play an important role in the business world, regardless of a business’s size. Whether it is a particular process, technology or even a recipe, trade secrets help to individualize the business and their products. Therefore, business owners need to protect their trade secrets to preserve their business’s success and prevent complicated litigation. This […]

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Business owners work hard for what their company has achieved. Everything from the purpose of the business to the carefully cultivated clients is a valued and protected asset for entrepreneurs. Even the logo or branding represents a hard-fought victory full of symbolism, dedication, pride – and perhaps most importantly crucial brand identity and value. Consequently, […]

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When you hire someone new, it can be difficult to know how things will work out. Some employees are fabulous – hardworking, smart and get along well with your team. Others, not so much all the time. Maybe they aren’t so great at following rules and directions, or they don’t mesh well with your other […]

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